The role of the data analyst has evolved. At one point the data analyst’s job was pretty straightforward: Give the business data. From there, data analysts were told to present the findings in a ...

“Brand Aware” explores the data-driven digital ad ecosystem from the marketer’s point of view. Today’s column is written by Madelyn Mills, director of marketing platforms and analytics at Providence ...

Confluent's Tim Graczewski on what enterprises can learn from startups - solving problems before fixing architecture, ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Jonathan Cohen, principal brand analyst at ...

You're a database administrator, working hard, never catching up. You keep the databases humming morning, noon and night, weekdays, weekends and holidays. Or at least you try to. But things happen.

Have we come full circle in database technologies? At this year’s San Jose Strata conference, Doug Turnbull (@softwaredoug) provided a recap of the last 30 to 40 years of database history, and posed ...

What could be worse than a major data breach involving millions of records that occurs at a well-known global company affecting millions of personal records? Answer: a cover-up of the entire incident.

In many respects the breach trends of 2013 have borne out some good news for the security industry. Unlike the past four to five years, this one has not been awash with mega database breaches of tens ...